The Right Business For Dyslexics

Have you ever wondered which business suits someone with a wandering mind, big ideas, and a knack for thinking differently? This podcast episode explores the unique strengths dyslexic thinkers bring to the table and how to use them when choosing a business. It’s designed to spark ideas and show that dyslexia isn’t a hurdle, it’s actually an advantage in many fields.

We talk about the starting steps of picking a business, the types of industries that might spark joy for a dyslexic mind, and the importance of resilience once you dive in. I share stories of the ventures I’ve tried, including lessons I’ve learned along the way. The episode also offers rules of thumb to help you decide what fits your strengths and interests.

Understanding Dyslexic Strengths

A lot of dyslexics thrive on creative problem-solving. We see patterns, connections, and possibilities that others might miss. This lets us generate fresh ideas or find paths forward that feel more intuitive.

That said, it’s vital to recognise where we struggle too. Email overload, writing copy, or juggling back-end tasks can become barriers if we don’t get help. Success often means leaning into what we do best—visual thinking, big-picture strategising—and building supportive structures to handle the rest.

“Sometimes, the right business is where your passion meets a real need you can solve more creatively than anyone else.”

Picking the Right Venture

You might think there’s an easy formula for which business works best. Actually, it depends on your personal flair. I’ve tried e-commerce, marketing consultancies, and even an online membership site, noticing each required different skills.

Consider these ideas as you explore:

• Service businesses: Coaching, creative agencies, or design studios where personal connection and fresh thinking stand out.
• Product-based ventures: Handmade crafts or digital products that draw on imagination and out-of-the-box concepts.
• Partnerships or collaborations: Pair with someone whose strengths complement your weaker spots.

Keep testing until you find a model that fits your style. It might not look like a typical corporate gig, but that’s part of the magic.

Rules of Thumb for Dyslexic Entrepreneurs

When you’re wrestling with the question, “Is this the right venture?” try these guiding principles:

1. Follow your natural strengths first: Think about tasks you do easily without feeling drained. Lean into them.
2. Invest in supportive tools: Use organisation apps or voice-to-text software. Allow technology to handle the stuff that doesn’t come naturally.
3. Stay curious and adaptable: Dyslexics are brilliant at pivoting. Use that gift to test new ideas rather than sticking to a failing path.
4. Don’t fear outsourcing: It’s worth bringing in the right help for tricky admin or details.

These steps can look different for everyone, but following them sets you up to build and run a business you find energising.

Real-Life Examples

I’ve run my fair share of ventures. Some took off, some fizzled, and each taught me more than any book could. Here are a few examples of businesses that might resonate with your dyslexic talents:

• Marketing Consultancy: If you’re good at seeing the bigger picture, you can help small businesses strategise their campaigns.
• Online Shop for Unique Products: You might have a gift for spotting items that speak to people. Curate a store that feels personal and different.
• Content Creation: Video or podcast content might be easier than writing. You can let your spontaneity shine through.
• Creative Collaboration Service: Match talented people with brands that need an unconventional approach.
• One-to-One Coaching: If you’re empathetic and can see hidden possibilities, coaching might be your sweet spot.

There’s no one-size-fits-all. The trick is recognising where your insights and energy naturally flow.

Staying Motivated and Open

Starting a business is rarely smooth, so your mindset becomes the life raft. Dyslexic thinkers often ride highs and lows more intensely, which can drain motivation. Routines help, like doing a quick daily plan or an end-of-week check-in to review progress.

Also, community doesn’t hurt. Hanging out with like-minded entrepreneurs or friends who get your journey is a game-changer. You don’t have to do everything alone. Ask questions, share victories and failures, and it becomes a little bit easier.

• Take small steps. Track each win, no matter how tiny.
• Celebrate your creativity. There’s no need to do it like everyone else.
• Stay flexible. Pivots are normal in any business, especially for free spirits who question the norm.
• Use feedback loops. Check in with people who matter—mentors, customers, peers.

Over time, you’ll find you’ve built confidence and a support network that keeps you going.

• Lean into creative problem-solving
• Choose a business model that fits your style
• Use tech and partnerships to fill skill gaps
• Keep pivoting until you find the right fit
• Establish routines that protect motivation and mental energy

If you’d like more tips, real-world stories, and deeper insight, listen to the full episode. The player’s right at the top, so tune in and keep pushing forward in your own unique way. You’ve got this.